January 6, 2026
Market Insights
As the DFW housing market heads into the end of 2025, we are seeing a noticeable shift from the red-hot seller’s market of previous years toward a more balanced environment where strategy and pricing precision matter more than ever. Inventory levels have climbed significantly, giving buyers more choices and negotiating leverage, and price adjustments are becoming common as sellers react to slower absorption and cautious demand. Many homes are spending longer on the market compared to last year, and median prices in several North Texas counties have softened modestly, reflecting a market that rewards realistic pricing and thoughtful positioning. At the same time, strong employment growth and continued population influx underpin steady buyer interest, so well-prepared buyers and sellers who understand neighborhood dynamics can still find success in this evolving landscape.
PROSPER
CELINA
FRISCO
MCKINNEY
PLANO
ANNA
MELISSA
COLLIN COUNTY
DENTON COUNTY
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